As the founder and editor-in-chief of The Pop Radar, I developed a vibrant and cohesive platform to explore pop culture. I created the blog's branding from the ground up, designing its logo, typography, and color palette to reflect a bold, modern aesthetic. Using Wix, I built a dynamic website with intuitive navigation and engaging layouts that highlight the blog's unique voice. Alongside crafting and editing articles, I collaborate with guest writers to ensure diverse perspectives, pairing each post with custom-designed cover art that enhances the storytelling. This project reflects my expertise in branding, web design, and editorial leadership.